Intangible Cultural Heritage Adds Luster To The "Quality" And "Chain Owner" Enterprises Of Textile Companies, Enabling Guangdong Fashion Week To Bloom Brilliantly

The tide rises in the bay area and Guangdong is fashionable. On September 20, the 34th Guangdong Fashion Week arrived at Wanbo Fashion Plaza in Panyu, Guangzhou as scheduled. As the "main chain" enterprise of Guangzhou fashion industry cluster textile and clothing sub chain, Guangzhou Textile Industry and Trade Enterprise Group Co., Ltd. (a key subsidiary of Guangzhou Light Industry Group), together with its Chinese time-honored brands Li Gongmin and Guangdong Guangfang Testing Technology Co., Ltd. (hereinafter referred to as "Guangfang Testing"), appeared in the theme exhibition of new quality productivity to show the unique charm of smart supply chain service providers, Enable Guangdong Fashion Week to bloom.

As the co sponsor of Guangdong Fashion Week, the textile company has always been fully supporting Guangdong Fashion Week to be held at a higher level and with greater influence. This Guangdong Fashion Week attracted many famous enterprises and famous designers to launch and display, during which fashion shows, intangible cultural heritage special sessions, conference forums and other all-round, multi form, high-level wonderful activities were held. Jian Weiyi, Secretary of the Party Committee and Chairman of the Board of the Textile Company, attended the opening ceremony as the main guest.

At this Guangdong Fashion Week, the Chinese time-honored brand Li Gongmin continued the theme of "quality life, beauty of fashion", presented the two business segments of the company, namely, advanced customization and group buying, and attracted many customers to stop and watch and negotiate. This year, Li Gongmin's "undershirt and vest production skills" were selected into the district level intangible cultural heritage project, and the new Chinese style and series of customized clothes embodying the elements of Guangzhou embroidery were simultaneously displayed on the scene. At the same time, the company held the "Li Gongmin X Guangzhou Embroidery Intangible Cultural Heritage Master Studio Strategic Cooperation and Media Meeting" on September 26, to jointly witness the Lingnan featured culture created by the collision of century old boutiques and intangible cultural heritage Guangzhou embroidery.

Guangfang Testing is a comprehensive third-party testing organization integrating testing, consulting and training. The company has been recognized by CNAS, CMA and the Asia Pacific and International Laboratory Accreditation Cooperation (APLAC, ILAC), and enjoys a high reputation in South China. As the official designated testing agency of Guangdong Fashion Week for many years, Guangzhou Textile Testing Co., Ltd., with one-stop overall technical solutions and dedicated and comprehensive professional testing services, appeared in the "new quality productivity" theme exhibition of Guangdong Fashion Week.

At the same time, at 11:00 on September 25, Guangfang Testing held a knowledge lecture with the theme of "dopamine, which ignites the passion of the Olympic Games - functional design and testing of high-tech sports fabrics", closely following the social hot spots, to show "new strength" with "new technology" and enable industrial development.

As the "main chain" enterprise of Guangzhou fashion industry cluster textile and clothing sub chain, the textile company has been committed to integrating industry resources, building Guangzhou fashion release platform, and contributing to Guangdong fashion brands' going out of Guangdong and improving their influence. The company has also held the TIT brand fashion show in Guangdong Fashion Week for many consecutive years. The company has many clothing brands - "GOGO" brand jeans, "Live" brand fashionable women's clothing, and "Pet" brand children's clothing, LIGOMIN luxury women's wear and other women's wear show their style at Guangdong Fashion Week, attracting more and more consumers.

Next, the textile company will continue to practice the responsibility of "chain owner". With the professional and fashionable charm of sustainable and high-quality development, it will play its advantages in innovative R&D design, promoting brand building, accelerating digital transformation, leading the industry development, promoting industrial upgrading, and assisting the high-quality development of Guangzhou clothing industry with practical actions.