What Is The Development Status Of China'S Garment Customization Industry?
China is now the world's largest garment producer and the world's largest consumer of clothing.
Many people are asking why there is no world class in China so far.
Clothing brand
Can China's clothing industry own its own DNA, general manager of Italy canya International Clothing & Accessories Co., Ltd.
Zhao Hong Kai
Talk about "Chinese businessman's theory"
China garment industry
Genes.
At the beginning of the program, the Chinese garment industry was rated first. Zhao Hongkai, general manager of Italy canya international clothing and apparel Co., Ltd., Zhao Hongkai scored 70 points.
At the same time, Mr. Zhao Hongkai made a deep analysis of the status quo, because most of the Chinese clothing design, the market is mainly based on imitation.
And even if it is imitated, the picture effect is good, and then the quality of the product is not in place.
So in the quality of clothing, this quality scored 70 points.
At the same time, in the production of their own enterprises, they are unqualified products and can not go out. What is more important is that the design can not go out, and every employee is required to do this so as to improve the design.
In the program, Mr. Zhao Hongkai also introduced his own business.
Because of the value of the international first-line brand, its value is relatively high, and its color is relatively single, and then the raw materials are used in some ordinary ways, and the styles are very simple.
In view of this situation, their enterprises have made adjustments in various aspects such as design, raw materials and so on.
Their own business is mainly to create an image of entrepreneurs, high-end clothing personas.
To do this, every year there are the world's top materials in every season. Whatever you want, no matter what your occupation or personality, you can do anything you want.
At present, what is the development status of China's garment customization industry? Zhao Hongkai, general manager of Italy canya international clothing and apparel Co., Ltd. has made a deep analysis. At present, the Chinese clothing ordering system has already accounted for about 10% of the Chinese custom market.
Then, at the present rate of development, it will increase to 20% to 30% in five years.
What we need to do now is to tailor this product to a certain extent. It is sure that the market demand is bigger and bigger. But at the moment, it is certain that it will not be able to satisfy the rapid development because its consumption population has not yet reached that proportion.
In designing this piece, we need to constantly attract designers or technicians, and then continue to expand, so that the market demand can be met.
Like hundreds of high order industries in Beijing, there are not many designers who are really good at it.
So what I do in my own business is what I am doing now is from design to material selection, and to product production.
In addition, it is aimed at some special customers, which is divided into different grades and membership system. According to your occupation, you can provide one to one service.
At the end of the program, Wang Lei, a producer of Chinese products, hopes that Chinese clothing brands can stand in the world's clothing brand.
Maybe our clothing brand has just started, but we are steadfast and constantly moving forward, and also look forward to this day.
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