Lining Expects Stores To Grow To 8650 By The End Of 2012

2011/8/27 17:04:00 47

08, 25, Lining, President and chief executive of Zhang Zhiyong, said the second half of the year.

Raw material

The price is on the high side. The gross profit margin is expected to decline further than the first half of the year. The net interest rate fell by 1 to 2 percentage points over the first half of the year, due to the fierce competition in the mainland market.

retail

There are too many stores, and the efficiency of single stores is not high. As at the end of June,

Li Ning Dian

The number of 8163 rooms was closed in the first half of 256, and the total number is expected to be 8300 to 400.

The company will reduce its store opening plan in the next two years. It is estimated that there will be 8650 in the end of 2012, and 9000 in 2013.

By the end of June, Lining had 191 factory stores with a monthly sales volume of 400 thousand yuan.

Factory stores will reach 240 by the end of the year. Factory stores accounted for 10% of total revenue in the first half of the year, and rose to 11% in July, accounting for 15%.